Find out which Proof notifications and custom settings work best for your website with A/B testing. You can continuously test multiple variations against each other to determine what gives you the highest conversion rates.

Before you begin...

Please get familiar with creating a campaign.

Step 1 – Add a variant

Login to Proof > Edit a campaign > Scroll down and click the "+ Add Variant" button.

For each variant, select your desired notification types + make any optional customizations. 

Step 2 – Set a goal

Make sure to set a goal for your campaign to track the performance of your A/B test.

Click the 'Publish Changes' button and you're done!

What's Next?

We recommend letting your A/B test run for at least 2 weeks. After two weeks have past, select the variant of Proof with the highest conversion rate as the winner.

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Need some A/B test inspiration?
See 10 A/B test examples

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